Previous Awards
Best Paper Award
Selling ownership or selling access? Examining salespersons’ preferences and capabilities
Tobias Schäfers (TH OWL University of Applied Sciences and Art) and Mark Groza (Northern Illinois University)
Best Poster Award
Up to date: The legal right to obtain updates for smart products, voluntary extensions, and how this can affect consumers' purchase intention
Melina Schleef, Nicola Bilstein, Paul T. Schrader and Christian Stummer (all from Bielefeld University)